We are told the name of the film at the end of the trailer. This is a very common convention of trailers. It forces an audience to watch the whole trailer before finding out the name of the film. It also allows the action to build up to a climax, to excite the audience.
Why are we told who is starring in the film?
One of the first characters we see in the trailer is Leonardo Dicaprio, and we are told his name. This is because Dicaprio is a well known A-list actor. An audience will immediately recognize him, and want to watch the film along with the trailer because he is starring in it.
What type of action from the film do we see?
The teaser trailer is only a minute long. Therefore not a lot of narrative or action is revealed. The trailer relies on the actors and the distributors.
What clues does the music give as to what type of film the trailer is advertising?
The music is very eery, it’s quite slow and has an almost spooky, horrors sound to it. It’s hard to define what genre the film is from only a minute trailer.
How does the speed of what we see compare to watching a clip from a film?
The edits are a lot quicker and more rigid. There is one shot where the camera speeds through the town, this is perhaps a shot that was filmed solely for the trailer and not for the film.
What information are we given?
There is a very limited amount of information about the narrative, apart from the tag line “Your mind..is the scene of the crime”. This suggests a psychological theme to the film, this makes an audience wonder what is to follow.
What type of audience is the trailer aimed at?
The most common age group would probably be 15-24. This is because of the actors, and the fact it is an action film.
Theatrical trailer
The theatrical trailer is at least a minute longer than the teaser. The teaser trailer is very ambiguous whereas the theatrical explains a lot more of the narrative of the film. The same tagline is used in both trailers, to link the two trailers together.
The shots get faster as the trailer develops to build to the climax at the end, the same as in the teaser, the climax, again, is the title of the film.
The music is a lot quicker, louder and more intense, this is to develop the trailer from a teaser to a theatrical.
There is a lot more action in the theatrical than that of the teaser, it shows off the special effects to increase the excitement and profile of the film.
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